Whether on Twitter, Facebook or Instagram, you’ll find the # sign everywhere. What this so-called hashtag means and when you use it is explained in this article.
Hashtags (#) on social media
A hashtag is a keyword that is separated from the rest of the text by a number sign (#). Usually, there are a bunch of hashtags with relevant keywords at the end of a post or tweet.
- Users give their posts a label. On Facebook and Google+, the post is integrated into the keyword search. This means that other users will find your post if they search for the hashtag.
- The principle works in a similar way on Twitter. Here you can also search for hashtags and find all tweets on the topic. In addition, the top list of hashtags shows you which topics are particularly trending right now.
- To use a hashtag yourself, simply add a number sign in front of the desired word, for example “#how2foru”. Make sure that there is no space between the hashtag-sign and the word.
- Sometimes hashtags go viral and a lot of people use them like the #metoo after the Harvey Weinstein scandal. If you search for #metoo you will find all the posts and tweets regarding the topic.